CEO Mark Zuckerberg talks about Facebook’s privacy product road map—April 30, 2019
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CEO Mark Zuckerberg talks about Facebook’s privacy product road map—April 30, 2019


♪ ♪>>EVERYONE, WILL COME TO F8! TODAY, WE ARE GOING TO TALK ABOUT BUILDING A PRIVACY FOCUSED SOCIAL PLATFORM. SO THE BASIC IDEA HERE IS THAT IN ALL OF OUR LIVES, WE HAVE OUR PUBLIC SPACES, LIKE OUR TOWN SQUARES AND OUR PRIVATE SPACES LIKE OUR LIVING ROOMS. AND IN OUR DIGITAL LIVES, WE ALSO NEED BOTH PUBLIC AND PRIVATE SPACES. FOR THE LAST 15 YEARS OR SO, WE HAVE FOCUSED ON BUILDING FACEBOOK AND INSTAGRAM INTO THE DIGITAL EQUIVALENTS OF THE TOWN SQUARE, OR YOU CAN DO ALMOST ANYTHING THAT YOU’D WANT WITH A LOT OF PEOPLE AT ONCE OR YOU COULD STAY IN TOUCH WITH ALL OF YOUR FRIENDS, MEET NEW PEOPLE WHO SHARE YOUR INTERESTS, START BUSINESSES, ORGANIZE FUND-RAISERS FOR CAUSES THAT YOU CARE ABOUT. FOR A LOT OF US, THE FIRST SUPERPOWER THAT THE INTERNET GAVE US WITH THE ABILITY TO CONNECT WITH THE WHOLE WORLD AT ONCE. IT ENABLED US TO CROSS GEOGRAPHIC BOUNDARIES TO FORM A NEW KINDS OF COMMUNITIES THAT COULDN’T EVEN EXIST BEFORE. IT ALLOWED EMERGING CREATORS AND ENTREPRENEURS TO FIND GLOBAL AUDIENCES, AND IT ALLOWED NEW IDEAS AND MOVEMENTS TO SPREAD FASTER THAN BEFORE. BUT AS OUR WORLD HAS EXPANDED, HE FACED A NEW CHALLENGE. WE ALL NEED TO FIND OUR PLACE IN THIS MUCH BIGGER WORLD, AND IT CAN BE HARD TO FIND AND FEEL LIKE YOU HAVE A UNIQUE SENSE OF PURPOSE WHEN YOU’RE CONNECTED TO BILLIONS OF PEOPLE AT THE SAME TIME. PRIVACY GIVES US THE FREEDOM TO BE OURSELVES. IT’S EASIER TO FEEL LIKE YOU BELONG WHEN YOU’RE PART OF SMALLER COMMUNITIES AMONGST YOUR CLOSEST FRIENDS. SO IT’S NO SURPRISE THAT THE FASTEST WAY IS THAT WE ARE ALL COMMUNICATING ONLINE IS PRIVATE MESSAGING IN SMALL GROUPS, AND HIS STORIES. AS THE WORLD GETS BIGGER AND MORE CONNECTED, WE NEED THAT SENSE OF INTIMACY MORE THAN EVE EVER. SO, THAT’S WHY I BELIEVE THAT THE FUTURE IS PRIVATE. THIS IS THE NEXT CHAPTER. FOR OUR SERVICES. IN ADDITION TO THE DIGITAL TOWN SQUARE, WE ALSO NEED A DIGITAL EQUIVALENT OF THE LIVING ROOM THAT IS JUST AS BUILT OUT AS A PLATFORM WITH ALL OF THE DIFFERENT WAYS THAT WE WANT TO INTERACT PRIVATELY WITH MESSAGING, SMALL GROUPS, AND SHARING WHERE YOUR CONTENT DOESN’T STICK AROUND FOREVER, SIMPLE AND SECURE PAYMENTS, PRIVATE WAYS TO SHARE YOUR LOCATION, AND OVER TIME, LOTS OF DIFFERENT WAYS TO INTERACT PRIVATELY. THIS NEEDS TO EXIST. AND OVER TIME, I BELIEVE THAT A PRIVATE SOCIAL PLATFORM WILL BE EVEN MORE IMPORTANT IN OUR LIVES THAN OUR DIGITAL TOWN SQUARES. SO TODAY, WE ARE GOING TO START TALKING ABOUT WHAT THIS COULD LOOK LIKE AS A PRODUCT. WHAT IT MEANS TO HAVE THE CENTER OF YOUR SOCIAL EXPERIENCE BE MORE INTIMATE, WHAT KINDS OF NEW EXPERIENCE THAT CAN START TO UNLOCK, AND IMPORTANTLY, HOW WE NEED TO CHANGE THE WAY THAT WE RUN THIS COMPANY IN ORDER TO BUILD THIS. NOW, LOOK, I GET THAT A LOT OF PEOPLE AREN’T SURE THAT WE ARE SERIOUS ABOUT THIS. I KNOW THAT WE DON’T EXACTLY HAVE THE STRONGEST REPUTATION ON PRIVACY RIGHT NOW, TO PUT IT LIGHTLY. BUT I’M COMMITTED TO DOING THIS WELL AND TO STARTING A NEW CHAPTER FOR OUR PRODUCT. AND IT’S GOING TO TAKE TIME. I’M SURE WE GOING TO KEEP UNEARTHING OLD ISSUES FOR A WHILE. IT MAY FEEL LIKE WE ARE NOT MAKING PROGRESS AT FIRST. BUT I THINK THAT WE’VE SHOWN TIME AND AGAIN AS A COMPANY THAT WE CAN DO WHAT IT TAKES TO EVOLVE AND BUILD THE PRODUCTS THAT PEOPLE WANT, INCLUDING RECENTLY WITH STORIES AND PRIVATE MESSAGING. SO I’M CONFIDENT THAT WE CAN DO THIS. AND WE PLAN TO DO THIS IN THE WAY THAT WE’VE DEVELOPED WhatsAPP. START WITH THE MOST IMPORTANT AND PRIVATE USE CASE, IT MESSAGING. MAKE IT AS SECURE AS POSSIBLE WITH END TO END ENCRYPTION. AND BUILD MORE WAYS FOR US TO INTERACT PRIVATELY ON TOP OF THAT. THIS VISION IS BASED ON SIX PRINCIPLES. PRIVATE INTERACTIONS. YOU SHOULD HAVE SIMPLE, INTIMATE SPACES WHERE YOU HAVE COMPLETE CONFIDENCE THAT WHAT YOU SAY AND DO IS PRIVATE AND CLEAR CONTROL OVER WHO YOU’RE COMMUNICATING WITH. ENCRYPTION, YOUR PRIVATE COMMUNICATIONS SHOULD BE SECURE. END-TO-END ENCRYPTION AND PREVENTS ANYONE, INCLUDING US, FROM BEING ABLE TO SEE WHAT YOU SHARE ON OUR SERVICES, UNLESS SOMEONE IN THE CONVERSATION CHOOSES TO SHARE IT. REDUCING PERMANENCE. YOU SHOULDN’T HAVE TO WORRY THAT WHAT YOU SAY OR SHARE IS GOING TO COME BACK TO HURT YOU LATER. SO WE ARE NOT GOING TO KEEP AROUND YOUR MESSAGES OR STORIES FOR LONGER THAN NECESSARY TO DELIVER THESE SERVICES OR LONGER THAN YOU’D WANT. SAFETY. YOU SHOULD EXPECT THAT WE ARE GOING TO DO EVERYTHING THAT WE CAN TO KEEP YOU SAFE WITHIN OUR SERVICES, WITHIN THE BOUNDS OF WHAT AN ENCRYPTED SERVICE IS. WE’RE GOING TO TAKE THE TIME TO GET THIS RIGHT AND BUILD SAFETY AND UP FRONT BEFORE WE THIS PLATFORM. INTEROPERABILITY, AND YOU SHOULD BE ABLE TO USE ANY OF OUR APPS TO REACH HER FRIENDS, AND YOU SHOULD BE ABLE TO COMMUNICATE EASILY AND SECURELY ACROSS THESE DIFFERENT NETWORKS AND PLATFORM PLATFORMS. AND FINALLY, SECURE DATA STORAGE. BECAUSE YOU SHOULD EXPECT THAT WE ARE NOT GOING TO STORE SENSITIVE DATA IN COUNTRIES WHERE IT MAY BE IMPROPERLY ACCESSED, EITHER BECAUSE THERE IS A WEAK RULE OF LAW OR GOVERNMENT MIGHT TRY TO FORCIBLY GET ACCESS TO YOUR DATA. SO OVER THE NEXT FEW YEARS, WE ARE GOING TO BUILD MORE OF OUR SERVICES AROUND THESE IDEAS. THIS IS JUST A MASSIVE UNDERTAKING — SO, TO DO THIS, THIS ISN’T JUST ABOUT BUILDING FEATURES. WE NEED TO CHANGE A LOT OF THE DIFFERENT WAYS THAT WE RUN THIS COMPANY TODAY. WE ARE DOING THIS IN A FEW WAYS ALREADY. FIRST, WE ARE COMMITTED TO WORKING OPENLY AS WE NAVIGATE THESE IMPORTANT TRADE-OFFS BETWEEN THESE DECISIONS AND IMPORTANT SOCIAL ISSUES. YOU KNOW, WHEN I DECIDED THAT WE ARE GOING TO MOVE OUR PRIVATE COMMUNICATION SERVICES TO BE END TO END ENCRYPTED, I ALSO DECIDED THAT WE ARE GOING TO TAKE AT LEAST A YEAR TO CONSULT WITH EXPERTS AND LAW ENFORCEMENT AND GOVERNMENTS AROUND THE WORLD ABOUT HOW TO BUILD THE RIGHT SAFETY SYSTEMS IN AN ENCRYPTED ENVIRONMENT. THERE ARE NEW SYSTEMS THAT WE NEED TO BUILD. THERE ARE REAL TRADE-OFFS BETWEEN MAKING YOUR MESSAGES AND PRIVATE COMMUNICATIONS AS SECURE AS POSSIBLE ON THE ONE HAND, AND ARE ABILITY TO PREVENT PEOPLE DOING SOME BAD THINGS ON THE OTHER HAND. I REALLY CARE ABOUT GETTING THIS TRADE OFF RIGHT. THIS IS A GOOD EXAMPLE. OF HOW A FEW YEARS AGO, WE PROBABLY WOULD HAVE JUST ROLLED THIS OUT AND TRIED TO ADJUST AND ADDRESS ISSUES AS THEY CAME UP. BUT NOW, WE ARE GOING OUT AND CONSULTING WITH EXPERTS AND TRYING TO MAKE SURE THAT WE GET THIS BALANCE RIGHT IN BUILDING SAFETY AND UPFRONT. SECOND, WE ARE TAKING A MORE PROACTIVE ROLE IN MAKING SURE — [CHEERS AND APPLAUSE]>>Mark: I WAS NOT EXPECTING THAT. BUT I AM EXCITED ABOUT IT, TOO. [CHEERS AND APPLAUSE]>>Mark: THE TEXT DOES NOT MATCH THE ENTHUSIASM ABOUT WHAT I’M ABOUT TO SAY. WE ARE TAKING A MORE PROACTIVE ROLE IN MAKING SURE ALL OF OUR PARTNERS AND DEVELOPERS USE OUR SERVICES FOR GOD. SO IN THE LAST WEEK, WE ROLLED OUT SOME CHANGES TO OUR DEVELOPER PROGRAM TO FURTHER ILLUMINATE THE WAYS THAT DEVELOPERS CAN ACCESS DATA. I RECOGNIZE THAT THIS MAKES DEVELOPING FOR OUR PLATFORM HARDER. YOU KNOW, IT ADDS A LOT OF FRICTION TO THE PROCESS. BUT I BELIEVE THAT OVER TIME, THIS IS GOING TO HELP BUILD A MORE TRUSTWORTHY PLATFORM AND IS GOING TO BE BETTER FOR EVERYONE. ALL RIGHT, THIRD, WE ARE ALSO BUILDING OUT A LOT OF DEEP, TECHNICAL INFRASTRUCTURE AND RE-PLUMBING THE WHOLE INFRASTRUCTURE THAT WE BUILD FOR THIS COMPANY TO SUPPORT THIS PRIVACY VISION. SO AS AN EXAMPLE OF THIS, IN OUR SYSTEM TODAY, ARE ALREADY BUILT — WHO’S AUTHORIZED TO SEE THE PHOTOS THAT YOU POST, FOR EXAMPLE. FOR EXAMPLE, IF SOMEONE TRIES TO SEE IT AND ACCESS IT, YOU CAN BLOCK THEM. BUT NOW, WE ARE ALSO DEVELOPING INFRASTRUCTURE THAT KNOWS HOW CERTAIN TYPES OF DATA ARE ALLOWED TO BE USED, SO IT CAN AUTOMATICALLY BLOCK UNAUTHORIZED USES IN OUR INFRASTRUCTURE AND PREVENT ERRORS. NOW IT LIKE A LOT OF OTHER INTERNET COMPANIES OUT THERE, WE RELY ON ENGINEERS TODAY, TO MANUALLY CODE A LOT OF THESE ACCESS RULES INTO OUR SYSTEMS, BUT WE THINK THAT WE CAN MAKE THIS MORE RELIABLE AND MORE SECURE. SO WE ARE LOOKING AT WAYS IN FUTURE COMPUTER LANGUAGES, AND FUTURE DATABASES, AND SYSTEMS THAT CAN ENCODE PRIVACY AND DATA USE PRINCIPLES AS FIRST-CLASS CONCEPTS ACROSS OUR WHOLE INFRASTRUCTURE. THIS IS GOING TO TAKE A LONG TIME. THE INFO STRUCTURE IS VERY COMPLEX. THIS IS JUST ONE OF THE WAYS THAT WE ARE RE-PLUMBING THE WHOLE INFRASTRUCTURE FOR WHAT WE DO TO SUPPORT THIS PRIVACY VISION. ALL RIGHT, SO OVERALL, THIS ISN’T JUST ABOUT A FEW NEW FEATURES. THIS IS A BIG CHANGE IN HOW WE ARE BUILDING THESE PRODUCTS AND HOW WE RUN OUR COMPANY. IT IS NOT TO HAPPEN OVERNIGHT, AND TO BE CLEAR, WE DON’T HAVE ALL THE ANSWERS FOR HOW THIS IS GOING TO WORK YET. BUT TODAY, WE ARE READY TO START TALKING ABOUT PARTS OF WHAT THIS PRIVACY FOCUSED VISION IS GOING TO LOOK LIKE ACROSS EACH OF THE AREAS THAT WE ARE BUILDING. SO LET’S START WITH OUR MESSAGING APPS, WHICH IS GOING TO BE THE FOUNDATION OF THIS VISION. NOW, THE FIRST THING THAT WE’VE GOT TO DELIVER FOR ALL OF YOU IS THE BEST PRIVATE MESSAGING EXPERIENCE BY FAR. ON TOP OF THAT, WE CAN START BUILDING MORE WAYS TO INTERACT PRIVATELY. THE FIRST THING THAT WE NEED TO DO IS DELIVER BASIC MESSAGING EXPERIENCE, WHICH IS THE FASTEST, SIMPLEST, MOST RELIABLE, AND MOST SECURE OF ANY OF THE MAJOR LEADING PLATFORMS OUT THERE. SO, FOR MESSENGER, WE HAVE BEEN FOCUSED ON REWRITING THE ENTIRE THING FROM SCRATCH TO DELIVER THE BEST PRIVATE MESSAGING EXPERIENCE THAT THERE IS. AND LAST YEAR AT F8, WE INTRODUCED THE FIRST STEP OF THIS, OUR VERY SIMPLE DESIGN M4. IN THE NEXT GOAL IS TO MAKE MESSENGER THE FASTEST MESSAGING APP OUT THERE AND TO MAKE THE APP BINARY SIZE THE SMALLEST OF WE’VE BEEN WORKING ON A PROJECT CALLED “LIGHT SPEED” TO REWRITE THE WHOLE THING. FOR NOW, WE ARE A FEW MONTHS AWAY FROM STARTING TO ROLL THIS OUT. HERE ARE SOME EARLY BENCHMARKS FROM OUR LAB LOOKING HOW FAST THIS IS COMPARED TO THE OTHER LEADING PLATFORMS OUT THERE. GENERALLY WhatsAPP IS FASTER THAN THE OTHER LEADING PLATFORMS. THE OTHER THING THAT WE SHOWED IS BASICALLY THE AVERAGE OF THAT LEADING MESSAGING PLATFORMS IN EACH COUNTRY AROUND THE WORLD. AND LIGHTSPEED IS JUST GOING TO BE MUCH FASTER. ALL RIGHT, SO THAT’S WHAT WE ARE DOING ON SIMPLICITY AND SPEED. TO BE THE MOST RELIABLE, FILLED, YOU KNOW, YOU NEED TO DO MORE THAN JUST DELIVER THE MESSAGES CONSISTENTLY. YOU NEED TO MAKE SURE THAT THE SERVICE IS AVAILABLE THAT EVERYWHERE YOU ARE. FOR A MODERN MESSAGING EXPERIENCE, THAT MEANS HAVING A GREAT DESKTOP EXPERIENCE. SO WE BUILD A GREAT, NEW DESKTOP APP, SHE WILL BE ABLE TO CHAT AND VIDEO CHAT — [CHEERS AND APPLAUSE]>>Mark: IN A NATIVE APP, NOT JUST THE BROWSER. WE ARE LAUNCHING THIS ON BOTH MACK AND WINDOWS. THIS IS ONE OF THE MOST TOP MOST REQUESTED FEATURES. ALL RIGHT, PRIVACY AND SECURITY. SO, WE BELIEVE THAT I PRIVACY FOCUSED MESSAGING PLATFORM HAS TO BE ENCRYPTED. SO, WE ACTUALLY LAUNCHED SECRET CONVERSATIONS A COUPLE OF CONVERSATIONS AGO. YOU CAN ALREADY HAVE A ENCRYPTED CONVERSATION IF YOU WANT. NOW WE ARE WORKING TOWARD MAKING END-TO-END ENCRYPTION MAKING IT THE DEFAULT ACROSS ALL CONVERSATIONS BUT WHEN WE DO THIS ACROSS BOTH MESSENGER AND WhatsAPP, WE ARE GOING TO ENABLE MORE THAN 2 BILLION PEOPLE AROUND THE WORLD TO HAVE THE MOST PERSONAL CONVERSATIONS WITH EACH OTHER PRIVATELY WITHOUT HAVING TO WORRY ABOUT HACKERS, GOVERNMENTS, OR EVEN US BEING ABLE TO SEE WHAT YOU’RE SAYING. SO I THINK THIS IS JUST GOING TO BE A HISTORICALLY IMPORTANT STEP FOR PRIVACY AROUND THE WORLD. SO WITH THIS FOUNDATION, THE FASTEST EXPERIENCE AVAILABLE EVERYWHERE, WITH THE STRONGEST PRIVACY AND SECURITY — NOW LET’S TAKE A LOOK AT HOW A PRIVATE SOCIAL PLATFORM COULD START TO BECOME THE CENTER OF YOUR SOCIAL EXPERIENCE. SO AS AN EXAMPLE — AND WE ARE LAUNCHING A FRIENDS TAB IN MESSENGER. OVER TIME YOU WILL BE ABLE TO SEE WHAT YOUR FRIENDS ARE SHARING. WHEN YOU ARE ACROSS OUR DIFFERENT APPS. IF YOU FOLLOW SOMEONE ON INSTAGRAM, IT WILL BE ABLE TO SEE THEIR STORIES. IF YOUR FRIENDS WILL BE ABLE TO SEE THE STORIES, THAT’S ALL PRIVATE UPDATE FROM FRIENDS, NO PUBLIC CONTENT. THIS STARTS TO GIVE YOU A SENSE OF WHAT IS POSSIBLE WITH INTEROPERABILITY BETWEEN SERVICES, AND HOW A PRIVATE PLATFORM CAN START TO BE MORE CENTRAL TO HOW YOU INTERACT WITH FRIENDS. IT ALSO CONTINUES THE TRENDS THAT WE SEE WITH STORIES FOLLOW ON CONVERSATIONS ARE HAPPENING IN PRIVATE MESSAGES RATHER THAN PUBLIC COMMENT THREADS MORE AND MORE. ALL RIGHT, WE ARE ALSO MAKING VIDEO CHAT A LOT BETTER. WE ARE LAUNCHING THE ABILITY TO COWATCH VIDEOS WITH THEIR FRIENDS. THIS IS THE EXAMPLE OF HOW VIDEO CHAT — WHICH HAS GROWN REALLY QUICKLY AS ONE OF THE BASIC WAYS THAT WE ALL COMMUNICATE PRIVATELY CAN START TO BECOME MORE OF A PLATFORM FOR MORE OF THE WAYS THAT WE WOULD WANT TO INTERACT PRIVATELY WITH EACH OTHER. ALL RIGHT, SO NOW LET’S MOVE OVER AND TALK ABOUT WhatsAPP. WhatsAPP ALREADY HAS INCREDIBLY STRONG PRIVACY AND PERFORMANCE. HERE, WE ARE MORE FOCUSED ON THE NEXT STEP, WHICH IS BUILDING OUT ALL OF THE WAYS THAT YOU’D WANT TO INTERACT IN THE DIGITAL LIVING ROOM. SO FIRST IS STATUS. AND THIS IS JUST THE MOST POPULAR EPHEMERAL STORIES PRODUCT IN THE WORLD. EVEN BIGGER THAN WHAT WE ARE DOING WITH INSTAGRAM. ONE OF THE REASONS FOR THIS IS THAT IT IS COMPLETELY FOCUSED ON DELIVERING A PRIVATE AND INTIMATE EXPERIENCE. IT’S ALL PEOPLE THAT YOU KNOW. THERE ARE NO PUBLIC FIGURE ACCOUNTS THAT YOU CAN FOLLOW AND IT’S END-TO-END ENCRYPTED. WE DON’T EVEN SEE THE CONTENT OF THE STATUSES THAT YOU POST. NOW, THERE IS MORE TO DO HERE. WE WANT TO MAKE SURE THAT THE EXPERIENCE CONTINUES TO BE FOCUSED ON YOUR CLOSEST FRIENDS AND FAMILY AND NOT JUST WHICHEVER OF YOUR CONTACTS HAPPENS TO SHARE THE MOST. WE ARE LOOKING ON WAYS TO DO MORE RANKING OF THE CONTENT ON THE CLIENT SIDE. AS WE MOVE MORE OF OUR SYSTEMS TO BE ENCRYPTED, THAT KIND OF WORK IS GOING TO BE INCREASINGLY IMPORTANT ACROSS ALL OF OUR APPS OVER TIME. WE’VE ALSO BUILT SOME WAYS TO SHARE YOUR LOCATION PRIVATELY IN REAL TIME. I USE THIS FOR EXAMPLE WITH MY FAMILY AND MY FRIENDS WHEN WE GO SKIING TOGETHER. WE ARCHITECTED THIS FEATURE SO YOUR LOCATION DATA IS ENCRYPTED. OUR SERVICE NEVER SEE YOUR LOCATION AS YOU ARE SAYING IT WITH YOUR FRIENDS. IT’S VERY PRIVACY PROTECTIVE. WhatsAPP BUSINESS IS ALSO A FOCUS. WITHIN A YEAR, MILLIONS OF SMALL BUSINESSES AROUND THE WORLD ARE USING THIS TO COMMUNICATE PRIVATELY WITH THEIR CUSTOMERS. AND NOW, WE’RE LAUNCHING A NEW FEATURE FOR THIS, “PRODUCT CATALOGS,” SO YOU WILL BE ABLE TO EASILY SEE WHAT IS AVAILABLE FROM A BUSINESS. AND NOW, THIS IS GOING TO BE ESPECIALLY IMPORTANT FOR ALL OF THE SMALL BUSINESSES OUT THERE THAT DON’T HAVE A WEB PRESENCE AND THAT ARE INCREASINGLY USING PRIVATE SOCIAL PLATFORMS AS THEIR MAIN WAY OF INTERACTING WITH THEIR CUSTOMERS. ALL RIGHT, LET’S TALK ABOUT PAYMENTS. AS PART OF THE VISION THAT I’M PARTICULARLY EXCITED ABOUT, BECAUSE WHEN I LOOK AT ALL THE DIFFERENT WAYS THAT PEOPLE INTERACT PRIVATELY, I THINK PAYMENTS IS ONE OF THE AREAS WHERE WE HAVE AN OPPORTUNITY TO MAKE IT A LOT EASIER THAT IS AMONG THE MOST IMPORTANT THINGS THAT WE CAN DO HERE. I BELIEVE THAT IT SHOULD BE AS EASY TO SEND MONEY TO SOMEONE AS IT IS TO SEND A PHOTO. SO, WE ARE ALREADY TESTING THIS IN INDIA WITH ABOUT A MILLION PEOPLE. IT IS BEING USED A LOT AND THE FEEDBACK SO FAR IS GREAT. AND WE ARE ALREADY WORKING ON ROLLING THIS OUT IN A NUMBER OF OTHER COUNTRIES LATER THIS YEAR. YOU CAN TAKE A LOOK AT WHAT THE PAY BASIC EXPERIENCE IS. COMMERCE IS ONE OF THE AREAS THAT I’M EXCITED ABOUT. I’M GOING TO HAVE A LOT MORE NEWS AND THINGS TO TALK ABOUT OVER THE COMING YEAR AS WE FLESHED THIS OUT MORE. SO THESE ARE JUST A FEW EXAMPLES OF SOME OF THE EXPERIENCES THAT WE ARE GOING TO BE ABLE TO BUILD HERE. AND IT’S A LOOK AT HOW WE ARE STARTING TO BRING US PRIVACY FOCUSED VISION TO LIFE. NOW, I STARTED OFF TODAY TALKING ABOUT HOW WE ALL WANT TO BE ABLE TO COMMUNICATE BOTH PUBLICLY AND PRIVATELY. NOW, LET’S TURN TO FACEBOOK AND INSTAGRAM, THE DIGITAL TOWN SQUARES. BECAUSE AS WE FOCUS MORE ON PRIVACY ACROSS OUR WHOLE COMPANY, WERE ALSO FOCUSING ON ADDING MORE WAYS TO INTERACT PRIVATELY ACROSS THESE APPS AS WELL. AND HERE, WE ARE FOCUSED ON GROUPS, FOCUSING ON STORIES, AND MORE PRIVATE WAYS TO INTERACT WITH BUSINESSES. NOW, A COUPLE OF YEARS AGO, WE CHANGED OUR WHOLE MISSION AS A COMPANY TO FOCUS ON HELPING YOU BUILD COMMUNITY. THE IDEA HERE IS THAT OUR FRIENDS AND FAMILY ARE ALWAYS GOING TO BE THE CORE OF OUR SOCIAL LIVES. BUT WE ALL ALSO NEED TO BELONG TO COMMUNITIES THAT SHARE OUR VALUES AND INTERESTS THAT SUPPORT US, THAT GIVE US THAT SENSE OF PURPOSE AND THAT HELP US GROW IN THE WAYS THAT WE WANT. I THINK AT THIS MATTERS EVEN MORE TODAY THAN BEFORE. BECAUSE IN A WORLD WHERE PEOPLE ARE JOINING FEWER PHYSICAL COMMUNITIES, AND THERE’S LESS SOCIAL COHESION, IT’S MORE IMPORTANT THAN EVER TO MAKE IT SO THAT WE CAN EASILY BE A PART OF COMMUNITIES THAT ARE MEANINGFUL TO US. NOW, THEY’RE ALREADY MORE THAN 400 MILLION PEOPLE WHO ARE MEMBERS OF FACEBOOK GROUPS THAT ARE MEANINGFUL TO THEM AND THAT ARE AMONG THE MOST IMPORTANT PARTS OF THEIR SOCIAL EXPERIENCE. AND THESE ARE GROUPS, TYPICALLY, WHERE PEOPLE GET TOGETHER PHYSICALLY, IN PERSON, AS WELL AS ONLINE. LIKE THIS SMALL GROUP, FOR PEOPLE WHO LIKE RUNNING AND ALSO CARE ABOUT THE ENVIRONMENT. SO THAT THEY GET TOGETHER AND GO RUNNING AND.” UP TRASH AROUND THEIR TOWN. OR LIKE THIS TIGHT-KNIT GROUP FOR MILITARY FAMILIES. SO WHEN THEY GET DEPLOYED TO A NEW CITY, THEY KNOW WHERE TO GO TO ASK WHAT SCHOOL TO SEND THEIR KIDS TO AND HOW TO GET INTEGRATED INTO THE LOCL COMMUNITY. AND WE BELIEVE THAT THERE IS A COMMUNITY FOR EVERYONE. SO WE HAVE BEEN WORKING ON A MAJOR EVOLUTION TO READ A SIGN THE FACEBOOK MAKE COMMUNITIES AS CENTRAL AS FRIENDS. NOW, IN THE HISTORY OF FACEBOOK, THERE HAVE BEEN FOUR MAJOR VERSIONS OF THE PRODUCT SO FAR HEAR IT AND THIS IS THE FIFTH. WE ARE CALLING THIS FB5. AND IT HAS A MUCH BIGGER FOCUS ON COMMUNITIES. AND MAKING COMMUNITIES AS CENTRAL AS FRIENDS. SO HERE’S A LOOK AT WHAT THIS IS GOING TO LOOK LIKE. IT’S GOT A MUCH CLEANER LOOK AND FEEL FOR THE APP. IT PUTS YOUR PRIVATE GROUPS RIGHT AT THE CENTER OF THE EXPERIENCE. AND IT’S A MUCH LIGHTER DESIGN OVERALL. THE APP ISN’T EVEN BLUE ANYMORE. [LAUGHTER] ALL RIGHT, NOW, WHILE WE’RE AT IT, WE ARE ALSO REWRITING THE FACEBOOK WEBSITE COMPLETELY FROM SCRATCH AND REDESIGNING IT TO MAKE IT MUCH FASTER, AND CLEANER AS WELL. [APPLAUSE] THIS ONE IS COMING A LITTLE LATER THIS YEAR, BUT HERE’S A PREVIEW OF WHAT IT’S GOING TO LOOK LIKE. NOW, ACROSS OF BOTH OF THESE, THERE’S A LOT OF NEW WORK UNDER THE HOOD. THIS IS MORE THE SUM OF HUNDREDS OF DETAILS RATHER THAN A FEW MAJOR CHANGES. OVERALL, WE’VE MADE IT A LOT EASIER TO FIND AND CONNECT TO THE GROUPS THAT YOU ARE GOING TO BE INTERESTED IN. MUCH BETTER SUGGESTIONS, BETTER BROWSE AND DISCOVER TOOLS. AS A NEW TAB THAT PUTS ALL OF YOUR GROUPS AND COMMUNITIES IN ONE PLACE. ANYWHERE THAT YOU’RE GOING TO BE ABLE TO SEE AND CONNECT WITH THEIR FRIENDS, YOU’RE ALSO GOING TO BE ABLE TO SEE AND CONNECT WITH GROUPS THAT YOU CARE ABOUT. IT ALL ADDS UP TO THIS FEELING THAT GROUPS ARE NOW AT THE HEART OF THE EXPERIENCE, JUST AS MUCH IS YOUR FRIENDS AND FAMILY ARE. NOW, WHILE WE ARE DOING THIS, WE ARE VERY FOCUSED ON SAFETY HERE ACROSS GROUPS. AND WHILE WE ARE RECOMMENDING GROUPS FOR PEOPLE TO JOIN, WE ARE VERY FOCUSED MAKING SURE THAT OUR RECOMMENDATIONS AND HIGHLIGHTING GROUPS WHERE PEOPLE ARE REPEATEDLY SHARING MISINFORMATION OR HARMFUL CONTENT. AND WE ARE WORKING HARD TO COMPLETELY REMOVE GROUPS IF THEY EXIST PRIMARILY TO VIOLATE OUR POLICIES OR DO THINGS THAT ARE DANGEROUS. SO THAT IS JUST BEEN A VERY BIG FOCUS FOR US HERE. AND THERE’S ALSO A LOT MORE TO COMMUNITIES THAN JUST GROUPS. THERE ARE LOTS OF DIFFERENT WAYS TO INTERACT WITH THE PEOPLE IN THE COMMUNITIES THAT YOU CARE ABOUT. A LOT OF THEM ARE PRIVATE AROUND EVENTS, AROUND GAMES, AROUND DATING OR OTHER WAYS TO MEET NEW PEOPLE. THERE’S A LOT MORE TO FB5. AND FIDJI IS GOING TO COME OUT A LITTLE BIT LATER TO WALK YOU THROUGH THIS IN MORE DETAIL. OVERALL, THIS IS THE BIGGEST CHANGE TO THE FACEBOOK APP AND WEBSITE THAT WE’VE MADE IN LAST FIVE YEARS, SINCE WE MADE THE WHOLE THING NEGATIVE AND A LOT FASTER. IT WAS A SYMBOL OF THIS PAGE WERE NOT JUST UPDATING THE LOOK AND FEEL, OR ALSO UPDATING THE FACEBOOK ICON AND RE-CRUSHING IT FOR THE FIRST TIME SINCE I CAN REMEMBER TO MAKE IT MORE LIVELY AND MODERN. SO THERE WE GO. I’M EXCITED TO GET THIS APP IN YOUR HANDS. WE’RE SHIPPING OUT TODAY. [CHEERS AND APPLAUSE] SO, WE ARE GOING TO START ROLLING IT OUT. EVERYONE IN THAT U.S. IS GOING TO BE ABLE TO GET IT TO GET. A COUPLE OF OTHER PLACES OVER THE REST OF THE WORLD AS WELL. LET’S MOVE ONTO INSTAGRAM. WE ARE ALSO VERY FOCUSED ON ADDING MORE PRIVATE INTERACTION INTERACTIONS. TO WHAT IS GENERALLY A CORE STAPLE OF OUR DIGITAL TOWN SQUARE HERE. HERE IT INSTAGRAM, WE ARE MOSTLY FOCUSED ON STORIES THAT ARE GENERALLY MORE PRIVACY PROTECTED SINCE THEY ARE MORE EPHEMERAL THAN POSTING PERMANENTLY. WERE ALSO POSTED ON PAYMENT INTERACTION WITH BUSINESSES. THE STUCCO SHOPPING. ONE OF THE INTERESTING CHALLENGES A LOT OF THE WAY THAT WE BROWSE IS IN PUBLIC. BUT THEN WE ACTUALLY GO TO DO A TRANSACTION, AT THE VERY PRIVATE INTERACTION. WE THINK THERE’S AN OPPORTUNITY WITH INSTAGRAM TO MARRY THESE TWO EXPERIENCES TOGETHER AND MAKE THEM BOTH BETTER. NOW A LOT OF US ARE USING INSTAGRAM TO FIND THINGS THAT WE ARE INTERESTED IN. THERE’S A LOT MORE HERE. WE ARE LAUNCHING TODAY A NEW SHOPPING CHANNEL AND EXPLORE. WE ARE BROWSING THINGS THAT YOU MAY WANT TO BUY OR ARE INTERESTED IN. WE ARE CONTINUING TO ROLL OUT CHECK OUT. YOU WILL BE ABLE TO BUY FOR MORE AND MORE BRANDS DIRECTLY WITHIN THE APP. YOU’RE ALSO ANNOUNCING THAT WE ARE ADDING A NEW WAY FOR PEOPLE TO BUY DIRECTLY FROM CREATORS TOO. THAT MEANS YOU’RE GOING TO BE ABLE TO SUPPORT THE PEOPLE WHO ARE MAKING THE STUFF THAT YOU LOVE. I THINK THAT’S GOING TO BE A PRETTY BIG DEAL. ALL RIGHT, NOW, MOVING ALONG TWO-STORY SPIRIT AS MORE OF OUR SHARING MOVES TO STORIES AND BECOMES MORE EPHEMERAL AND PERMANENT, WE ARE BUILDING WHERE FEATURES ON TOP OF STORIES AS WELL. THERE ARE TWO THAT I’M EXCITED TO TALK ABOUT TODAY. THE FIRST IS THAT WE ARE MAKING THE CAMERA A LOT BETTER. WE ARE ADDING A NEW “CREATE MODE,” WE ARE CALLING IT, WHICH MAKES IT SO THAT WHEN YOU’RE BUILDING A STORY OR STARTING A STORY, YOU DON’T NEED TO START WITH A PHOTO OR VIDEO ANYMORE. YOU CAN START WITH JUST BRINGING STICKERS OR DRAWING OR PUTTING TEXT — THAT’S A PRETTY BIG CHANGE TO HEALTH STORIES HAS WORKED SO FAR. WE ARE ALSO LAUNCHING DONATION STICKERS. SO YOU WILL BE ABLE TO CREATE FUND-RAISERS IN INSTAGRAM OR CAUSES THAT ARE IMPORTANT TO YOU AND THAT YOU CARE ABOUT. THIS IS ANOTHER EXAMPLE OF A FUTURE THAT IS GOING TO BENEFIT FROM GREATER INTEROPERABILITY BETWEEN THESE DIFFERENT NETWORKS WE CAN REACH IT WITH A FUND-RAISERS THAT DO CREATE ALL OF THE DIFFERENT PEOPLE YOU KNOW ACROSS OUR DIFFERENT APPS. [CHEERS AND APPLAUSE] ALL RIGHT NOW, WE MOSTLY TALKED SO FAR ABOUT OUR MOBILE APPS. AND WHAT’S POSSIBLE ON PHONES IN THE CURRENT GENERATION OF COMPUTING, BUT WE ARE ALSO VERY FOCUSED ON BUILDING TECHNOLOGY TO SHAPE THE NEXT GENERATION OF COMPUTING TO MAKE IT MORE HUMAN, MORE DESIGNED AROUND THE WAYS THAT WILL NATURALLY INTERACT WITH EACH OTHER, AND NOW ALSO MORE ALIGNED WITH THIS PRIVACY-FOCUSED VISION. SO NOW, I THINK THAT AUGMENTED AND VIRTUAL REALITY HAVE THE POTENTIAL TO CREATE MUCH MORE PERSONAL AND INTIMATE EXPERIENCES. WITH VR, YOU FEEL LIKE YOU’RE ACTUALLY RIGHT THERE, PRESENT WITH SOMEONE, EVEN PHYSICALLY EVEN IF THEY ARE IN A DIFFERENT PLACE SOMEWHERE ACROSS THE WORL WORLD. WITH AR, INSTEAD OF YOU HAVING YOUR FACE AND YOUR PHONE AND SOMEONE ELSE HAVING THEIR FACE IN THEIR SKIN WENT OUT THE COMPUTER ENVIRONMENT WILL PUT DIGITAL OBJECTS IN THE REAL WORLD THAT YOU BOTH WILL BE ABLE TO INTERACT WITH AND BE PRESENT TOGETHER. TWO YEARS AGO AT F8, AND WE TALKED ABOUT HOW THE CAMERA WAS GOING TO BE THE AR PLATFORM. IN THE LAST YEAR ALONE, MORE THAN 1 BILLION PEOPLE HAVE USED AR FEATURES ON FACEBOOK, INSTAGRAM, MESSENGER, AND PORTA PORTAL. AND NOW, TO MAKE THIS INTO AN EVEN BROADER PLATFORM, WE ARE FOCUSED ON MAKING IT EASIER TO BUILD FOR. TONIGHT WE ARE ANNOUNCING THAT WE ARE BRINGING THE SPARK A OUR STUDIO AND SUPPORTING BOTH WINDOWS AND MAC — [CHEERS AND APPLAUSE] AND WE ARE GOING TO OPEN OUR AR BETA FOR INSTAGRAM SO EVERYONE WILL BE ABLE TO BUILD FOR IT. ONE OF MY FAVORITE USES OF AR SO FAR IHAVE TO SAY IS ON PORTAL. NOW, IF ANY OF YOU HAVE KIDS OR HAVE SEEN KIDS USING MASKS OR STORY TIME ON PORTAL, YOU PROBABLY KNOW WHAT I MEAN. THIS IS A PHOTO OF MY MOM READING “THREE LITTLE PIGS” TO MY DAUGHTERS. PORTAL HAS TURNED HER INTO A WOLF AS SHE IS HUFFING AND PUFFING. SO, THIS IS ONE OF THE REASONS THAT I THINK PORTAL HAS DONE BETTER THAN WE EXPECTED. IT HELPS PEOPLE FEEL TOGETHER AND HOW THESE INTIMATE EXPERIENCES EVEN WHEN YOU CANNOT PHYSICALLY BE TOGETHER, YOU CAN FEEL LIKE YOU’RE TOGETHER. SO, BUILDING ON THIS, I’M EXCITED TO ANNOUNCE THAT WE ARE GOING TO LAUNCH PORTAL INTERNATIONALLY. WE ARE STARTING IN CANADA IN JUNE, AND WE ARE GOING TO BE ROLLING IT ACROSS A NUMBER OF COUNTRIES IN EUROPE COMING THIS FALL. [CHEERS AND APPLAUSE] AND AS PART OF THIS, OF COURSE, IT IS REALLY IMPORTANT THAT WE BRING WhatsAPP TO PORTAL, SO WE ARE DOING THAT. SO NOW YOU’RE GOING TO BE ABLE TO MAKE VIDEO CALLS ON BOTH WhatsAPP AND MESSENGER ON PORTAL. YOU KNOW WHAT THAT MEANS. THAT MEANS WE ARE BRINGING END-TO-END ENCRYPTION TO ALL VIDEO CALS ON PORTAL. NOW, YOU CAN BE SURE THAT WHEN YOU’RE HAVING CONVERSATION WITH THEIR FRIENDS AND FAMILY, EVERYTHING STAYS BETWEEN YOU. [APPLAUSE] ALL RIGHT THE LAST AREA THAT I WANT TO TALK ABOUT TODAY IS VIRTUAL REALITY. [APPLAUSE] THAT THIS IS GOING TO BE A BIG YEAR FOR VR. WE ARE SHIPPING TWO NEW PRODUCT PRODUCTS. OCULUS RIFT S IMPROVES ON THE ORIGINAL RIFT, AND SET OUT TRACKING, AND OF COURSE, WE ARE LAUNCHING OCULUS QUEST, THE ONLY ONE HEADSET THAT WE’VE BEEN WAITING ON WITH NO CABLES AND FREEDOM OF MOVEMENT. SO, THESE ARE REAL STEP FORWARD. RIFT S IS THE MOST POWERFUL VR HEADSET THAT YOU CAN BUY. IN QUEST JUST BLOWS PEOPLE AWAY BECAUSE IT’S THE FIRST TIME THAT YOU CAN WALK AROUND A SPEECH 27 SPACE AND FULLY INTERACT WITH THE PEOPLE IN IT. I’M EXCITED TO ANNOUNCE THAT WE ARE OPENING PREORDERS FOR BOTH OF THEM TODAY. THERE IT’S GOING TO BE $3.99. THEY WILL START SHIPPING WITHIN A MONTH ON MAY 21ST. [APPLAUSE] AND THAT IS A DATE THAT YOU ARE ALL GOING TO WANT TO REMEMBER. BECAUSE EVERYONE HERE AT SPEECH WHEN ONE IS GOING TO BE GETTING A FREE OCULUS QUEST. [CHEERS AND APPLAUSE] SO I AM REALLY EXCITED TO GET THIS INTO YOUR HANDS. I CANNOT WAIT TO HEAR WHAT YOU ALL THINK OF THIS. [CHEERS AND APPLAUSE] I AM EXCITED TO HEAR WHAT YOU ALL THINK. [LAUGHTER] AND TO SEE YOU ALL POST VIDEOS OF HOW EXCITING IT IS. ALL RIGHT. SO THAT’S HOW WE ARE STARTING TO BUILD OUT THIS PRIVACY-FOCUSED VISION ACROSS EVERYTHING WE DO. IT’S STILL EARLY, BUT IF WE GET THIS RIGHT, THEN USING ALL OF THESE SERVICES IS GOING TO BE A FUNDAMENTALLY DIFFERENT EXPERIENCE A FEW YEARS FROM NOW. AT THE END OF THE DAY, THIS ISN’T JUST ABOUT BUILDINGS AND NEW PRODUCTS. IT’S A MAJOR SHIFT IN HOW WE RUN THIS COMPANY. BECAUSE, WE BELIEVE THAT FOR THE FUTURE, PEOPLE WANT A PRIVACY FOCUSED SOCIAL PLATFORM. AND I BELIEVE THAT IF WE BUILD OUT A FULLY ENCRYPTED INTEROPERABLE SERVICE WITH ALL OF THE PEOPLE WANT TO INTERACT PRIVATELY. THAT’S GOING TO BE AN IMPORTANT CONSERVATION TO THE WORLD. FOR US, THIS IS ABOUT BUILDING THE KIND OF FUTURE THAT WE WANT TO LIVE IN. I BELIEVE THAT WE SHOULD BE WORKING TO BUILD A WORLD WHERE WE CAN LIVE FREELY AND KNOW THAT OUR PRIVATE MOMENTS ARE ONLY GOING TO BE SEEN BY THE PEOPLE WE WANT. THE WORLD WHERE EVERYONE HAS THE POWER TO SPEAK AND SAY WHAT THEY WANT AND USE THEIR VOICE AND CONNECT TO THE PEOPLE THAT THEY CARE ABOUT WHERE WE CAN COME TOGETHER AROUND COMMUNITY AND AROUND COMMERCE. WHERE WE BUILD IN THE TOOLS THAT WE NEED TO KEEP US SAFE FROM THE BEGINNING AND PREVENT HARM. AND WE THEN ARE ABLE TO FOCUS ON ALL OF THE GOOD THAT PEOPLE ARE ABLE TO DO. NOT JUST THE BIG MOMENTS, THE SOCIAL MOVEMENTS, THE BREAKTHROUGHS, BUT ALSO THE EVERYDAY GOOD, EMOTIONAL SUPPORT, THE JOKES WITH FRIENDS, THE FEELING OF BEING TOGETHER WITH YOUR FAMILY BOTH IN PRIVATE AND IN PUBLIC, THE LIVING ROOM AND OUR TOWN SQUARES. SO IF WE WORK HARD AND DELIVERED THIS VISION THAT WE HAVE LAID OUT TODAY, AND I’M GOING TO BE PROUD OF THE DIFFERENCE THAT WE’VE MAKE. SO THANK YOU ALL. I’M LOOKING FORWARD TO DOING THIS TOGETHER AND HAVE A GREAT F8! ♪ ♪ [CHEERS AND APPLAUSE]

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