• Articles

    How to Prepare Your eCommerce Store For Black Friday and Cyber Monday 2019 | Marketing 360

    – Today we’re gonna talk about how you can prepare your store and your website for the holiday season, coming up next. So when people think about the holiday season, a lot of times your thoughts immediately jump to fourth quarter, Christmas, Black Friday, Cyber Money, things like that. And while that’s a great sales time, and a great time for buying things and consumers, and such like that, that’s not always going to be the number one sales holiday for your store. For you, it might be Mother’s Day, 4th of July, Halloween, maybe it is Black Friday or Cyber Monday, or something like that. When you’re watching this…

  • 118 WP-Tonic:  All About eCommerce with Scott Buscemi
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    118 WP-Tonic: All About eCommerce with Scott Buscemi

    SB: The second time it turned out really good, so I think if you just say “luminary”, then it turns out all right. JD: Yep, I think you’re right. Hello, folks. Hi there folks, it’s Jonathan Denwood here, from WP-Tonic, it’s episode 118. We’ve got great a guest, I always say that, but we’ve got a very insightful guest that joined us a few weeks ago on our round table discussion. It’s Scott Buscemi, and he’s from the agency, Luminary Web Strategies, based in Los Angeles, and he has extensive experience in ecommerce, so we’re going to be talking about that subject. So Scott, would you like to give some…

  • How To Choose The Right Marketing Automation Platform For Your ECommerce Company (Part 2)
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    How To Choose The Right Marketing Automation Platform For Your ECommerce Company (Part 2)

    – HubSpot. Klaviyo. ActiveCampaign. There are so many marketing automation platforms out there to use, but how do you choose the right one for your eCommerce business? Keep watching, because I’ll be sharing three more factors you should consider when choosing the best marketing automation platform for you. (upbeat music) (dog barking) Welcome to the Ecommerce Marketer & Barketer. I’m Kara. This is our star barketer of the day Hazel. If you haven’t watched part one of this video, go check it out. I covered three other factors I won’t be discussing today, but are definitely things to consider when choosing the right platform. So, similar to choosing the right…

  • E-COMMERCE EMAIL MARKETING 🤩 A Beginners Guide To An Automated Sales Funnel
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    E-COMMERCE EMAIL MARKETING 🤩 A Beginners Guide To An Automated Sales Funnel

    – So let’s get one thing straight. If you’re selling anything online, you need to get onto email marketing, and make sure email marketing is your focus because it builds trust and it builds loyalty, and it gets results. So, if you’re totally sold, in this video, I’m gonna be sharing the strategy for creating a five part nurture sequence that’s gonna start converting those prospective customers into loyal fans. (upbeat music) Hello, I’m Kate Emiley, and welcome to my channel. I’m a brand and content strategist and love helping small businesses like yours build their brands online. I work with a lot of eCommerce brands on building their email…

  • Articles

    e Commerce Product Launch – Marketing Masterplan 2019 with Chloe Thomas Ep 13

    are you ready to scale and outsource your business okay let’s go welcome to the outsourcing and scaling show I’m your host Nathan Hirsch a show where we talk about everything Amazon shopify ecommerce and digital marketing let’s get started hey everyone welcome back to outsourcing and scaling I’m your host Nathan Hirsch and today we have a special guest Chloe Thomas Chloe how are you today I’m great nice and I’m really excited to be hanging out with you and your your viewers well hanging out with you I know a Conor my business partner and me and you we’ve kind of go back a few years now so…

  • 3 Essential Elements You Need For Your ECommerce Lead Nurturing Campaign
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    3 Essential Elements You Need For Your ECommerce Lead Nurturing Campaign

    – Welcome to the ECommerce Marketer and Barketer web series. I’m Kara. This is our star barketer of the day, Olive. And today, I’ll be discussing three essential elements you need if you’re building a lead nurturing campaign for your ecommerce company. Let’s get started. (upbeat music) (dog barking) The first core element you need is a hook, also known as an offer. Your hook is the promotional offer that captures a lead’s interest and their information in your form. Some offers you can try are percentage-based discounts, free shipping, buy-one-get-one-free discounts, or reward points. For example, if I’m looking into buying dog food, a great hook would be a…

  • How To Choose The Right Marketing Automation Platform For Your ECommerce Company
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    How To Choose The Right Marketing Automation Platform For Your ECommerce Company

    – So you finally decided to invest in a marketing automation platform. But how do you know which platform is best for your eCommerce business? Stay tuned to hear three factors you should consider when choosing the right platform. (upbeat music) (dog barks) Welcome to the eCommerce Marketer & Barketer web series, I’m Kara, and this is our star Barketer of the day Olive, and today I’ll be sharing what you should consider when choosing the right marketing automation platform. So lets say you have a couple of platforms already in mind. The first question you should ask is, who is this best platform for? Besides the fact that you…

  • Articles

    Why Repeat Customers Are Essential To Your ECommerce Marketing Strategy

    – Do you have marketing campaigns that aim to get your customers to buy from you again? Whether you barked yes or no, keep watching to learn why those efforts to grow your repeat customers are well worth your time. (upbeat music) (dog barks) Welcome to The ECommerce Marketer and Barketer, I’m Kara, this is our star barketer of the day Wrigley, and today I’ll be discussing why repeat customers are essential to building a sustainable eCommerce business. Let me clarify first that repeat buyers are those in your database that have bought from you more than once. And can eventually be nurtured to a loyal customer. One reason you…

  • Visions of Success: 2015 Ecommerce Predictions Webinar Preview
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    Visions of Success: 2015 Ecommerce Predictions Webinar Preview

    Hi, there. Matt, here, your resident ecommerce nerd at Volusion. Now as we venture into 2015, there are a lot of big developments that will impact your online store this year. From shifts in SEO strategy to the skyrocketing rise of mobile, this will be the fastest and most exciting year in online history. So join yours truly for an exclusive webinar presentation that will cover some key points. First, top headlines from 2014 that will impact your 2015. Second, how to address the new wave of mobile shopping, including multi-device browsing. Thirdly, how to cater your approach to SEO and social media marketing, and much more. And be sure…