• What Is Guerrilla Marketing | How It Works!
    Articles,  Blog

    What Is Guerrilla Marketing | How It Works!

    If your business is only using traditional marketing then you’re missing out on an incredibly valuable opportunity to get more attention and generate more leads, customers and sales. Which is why in this episode I’m going to be breaking down exactly what guerilla marketing is and how it works, so you can use it to finally get the attention your business deserves. Hey there my name is Adam Erhart, marketing strategist and welcome to The Marketing Show. Guerrilla marketing isn’t new and yet it’s still, after all these years, one of the most misunderstood and underused marketing strategies available to today’s modern marketer. It was kind of popularized back in…

  • How We Got 202% More Shopify Sales With HotJar!
    Articles,  Blog

    How We Got 202% More Shopify Sales With HotJar!

    What’s up, guys? Tanner Larson, here, from Build Grow Scale. I want to follow-up today with something I talked about yesterday. I actually made a post about it on Facebook. We have one of our brands. We’ve got several different eCommerce brands that we own and fulfill out of our office and warehouse here. A couple weeks ago, we were having our Black Label Mastermind. During a productivity talk and talking about are the things you’re doing aligned with what you should be doing, and do you have a parasite business that maybe leaching from your actual better business or the business you should be focusing on. I made the…

  • 3 Actionable Tips To Drive ECommerce Conversions This Holiday Season
    Articles,  Blog

    3 Actionable Tips To Drive ECommerce Conversions This Holiday Season

    – Welcome guys to the ECommerce Marketer and Barketer. I’m Kara, this is our star barketer of the day Hazel, and today I’ll be sharing three tactics you can try to drive eCommerce sales this holiday season. (upbeat music) (dog barking) So during the holidays, customers already expect that your company will be running promotions and find these on your website, through emails, even through your social channels. But there’s nothing more confusing or frustrating than receiving an email for 10% off then hopping on your website and getting a pop-up to receive 20% off. I mean what’s the point of being a loyal email subscriber, right Hazel. Right, so…

  • Content Marketing Strategies for eCommerce Websites with Dave Chaffey
    Articles,  Blog

    Content Marketing Strategies for eCommerce Websites with Dave Chaffey

    Hey everybody. Welcome back to another episode of the bright ideas e-commerce podcast. As always, I am your host Trent Dyrsmid and I’m here to help you discover what is working in e-commerce by shining a light on the tools, the tactics, and the strategies in use by today’s most successful entrepreneurs. On the show with me today is Dave Chaffey, co founder and content director of Smart Insights and online publisher and consultancy who provides an educational platform with templates and guides to help both individuals and business improve their digital marketing skills. David it’s a pleasure to have you on the show with me. Welcome. Thank you Trent.…

  • Product Research & Launch Hacks Used To Launch Sheets & Giggles – With Colin McIntosh
    Articles,  Blog

    Product Research & Launch Hacks Used To Launch Sheets & Giggles – With Colin McIntosh

    Hey there everybody and welcome back to another episode of the bright ideas e-commerce podcast. As always, I’m your host Trent Dyrsmid and I’m here to help you discover what is working in eCommerce by shining the light on the tools, the tactics, and the strategies in use by today’s leading entrepreneurs. Now back in the prior episode, number 288 you heard how Mark Daoust is helping entrepreneurs to buy and sell online businesses, and in today’s episode I’m joined by Colin McIntosh, founder and CEO of sheets and giggles based in Denver sheets and giggles or S and G as they’re referred to as one of the fastest growing…

  • The Art of Ecommerce | Digital Culture Network Case Study | Revenue generating for art collections
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    The Art of Ecommerce | Digital Culture Network Case Study | Revenue generating for art collections

    hi this is Emma Roberts tech champion for e-commerce for the digital culture Network in this episode we speak with art UK a cultural education charity who’ve helped organisations deliver their collections online to a global audience to date they have over 3,000 UK public collections online this video looks at how the art UK shop is providing collections with an opportunity to generate additional online revenue we also hear from Manchester art gallery and asked why they decided to partner with art UK for their online shop I’m Andy Ellis I’m director at UK we started as the public catalog Foundation where a charity in 2003 the initial ambitious…

  • MessageMedia’s SMS Marketing Automation app for Shopify
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    MessageMedia’s SMS Marketing Automation app for Shopify

    MessageMedia’s trusted SMS Marketing Automation app allows you to reach and retarget your customers directly where they engage most, on their mobile phones. Easily send automated text messages to recover abandoned carts Build your lead list with our mobile phone number capture forms Send out timely promotional campaigns Retarget customers with special offers to close more sales. And much more. All directly from your Shopify dashboard. So what are you waiting for? Send your first 25 SMS messages free today.

  • Mobile Navigation Menu – Ecommerce Best Practices
    Articles,  Blog

    Mobile Navigation Menu – Ecommerce Best Practices

    Only 4.6% users add products to cart on mobile in comparison to 8% on desktop. Why? Because users very often can’t find what they are looking for in your online store. What is the reason for that? Poor navigation. Hi everyone! My name is Pawel Ogonowski and I’m the Ecommerce Optimization Guy. When I conduct user testing on mobile devices, I constantly see that users have problems with navigation and menu in online stores on their smartphones. What can you do so that your navigation didn’t suck? Today we will go through the basics: getting the header and the menu right. One, make sure the icons in the header are…

  • How to Boost Your Halloween and Holiday Sales
    Articles,  Blog

    How to Boost Your Halloween and Holiday Sales

    – Happy Halloween everyone! Welcome to The Journey. Today we’re talking about how to boost your sales this Halloween. – and since today is Halloween, we’ll be of course talking about that. At the same time, these tips go well for any holiday. – When you think of Halloween, you think of candy, trick-or-treating, spooky outfits. – Yeah, if you ask us, it’s the best smurfin’ holiday there is. But there’s a lot more to it than just that. If you’re a marketer, you can bank on those Halloween sales. I mean Americans are looking to spend the big bucks. Hey. – I caught one! And this year we’re expecting…

  • Is eCommerce Right For You?
    Articles,  Blog

    Is eCommerce Right For You?

    – Hey, everyone, this is Jamie Davidson with AMZ Insiders. A little bit about ourselves, myself and my two fellow co-founders, Jason and Brad, have sold over $75 million on Amazon last year, and we’re on pace to do over $100 million this year. One of the things we get asked a lot, and we hear a lot about is, people ask, is e-commerce right for them, or is e-commerce right for me? And, e-commerce, which is basically selling physical products online, and there’s multiple channels, and, by far, Amazon is, by far, the most dominate platform. So, as we think about e-commerce, we predominately think about Amazon, but there…