• Game Monetization Strategy Advice | Monetization Strategies | App Monetization | Udacity
    Articles,  Blog

    Game Monetization Strategy Advice | Monetization Strategies | App Monetization | Udacity

    The apps and games that are at the top of the grossing charts, on any of the different platforms stores are generally using IAP’s in order to drive that revenue. It’s where the bulk of it’s coming from. And there’s a couple of key things that they keep in mind when the app developers are determining which IAP’s they should offer and how to price them. First and foremost, when choosing which items to offer as in-app purchases, you have to make sure that the items are content that enriches the game. I wouldn’t rely on just having something that prevents ads from being shown or maybe just one or…

  • Examples: Ads on the Web | Monetization Strategies | App Monetization | Udacity
    Articles,  Blog

    Examples: Ads on the Web | Monetization Strategies | App Monetization | Udacity

    Here are a few examples where ads are used fairly effectively. You could see here a banner ad. Banner ad are images based advertisements that often appear in the side, top, or bottom section of a website. They use PCC, paper click model, In which advertisers pay a fee each time a user clicks on this ad. You can see here on the verge, that Spotify is actually taking quite a lot of real estate over the top. If we scroll down, we can see another ad over here. And in most cases, if we continue scrolling, down to the bottom we can see another ad just over here. Another…