• Articles

    Ecommerce Success Show Episode 5 – On Page Product Optimization

    Hey guys its Nikki Purvy, your host of the ecommerce success show. Today is our fifth episode and we are going to talk about on page on page product optimization, some Google changes and how video can help you grow your business, how to use video to help grow your business. And let’s hop right into it. First thing were gonna talk about is on page product optimization. How you can structure the content on your product pages so that people will be more likely to actually buy. The first thing is you need to have high quality pictures. First thing, high quality pictures. People wanna see what their buying,…

  • Demystifying SEO for Ecommerce: Your Top Questions Answered
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    Demystifying SEO for Ecommerce: Your Top Questions Answered

    – [Alison] Hello everybody and welcome to Demystifying SEO for Ecommerce, your questions answered. We have an incredible turnout today and I really just want to start by thanking you guys for taking time out of your busy schedules to join us. We said it was going to be awesome, it’s going to be awesome. We promise to make it worth your time. My name is Alison. – [Grace] And I’m Grace. – [Alison] And we are both Search Marketing Specialists on Volusion’s internal SEO services team. We work with other SEO, social media, paid search, shopping feed experts and a team of ecommerce marketing consultants. So out number one…

  • Common SEO Issues With Ecommerce Websites
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    Common SEO Issues With Ecommerce Websites

    Hello. Today I’m going to be talking about some common SEO issues that I see a lot with e-commerce sites. I’ve got five issues here that are really common with sites that sell products online, and in ironing them out, you can actually make a real difference to your SEO. First of all you’ve got your URL structure. Now this is surprisingly common, and in fact a lot of sites don’t realise that their URL structure is important or that it could be better optimised for search. By having a really clean and clear structure, so a directory and then the product, or category and the product, rather than having…

  • Ecommerce Success Show featuring Nikki Purvy Episode 2
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    Ecommerce Success Show featuring Nikki Purvy Episode 2

    Hey! Nikki Purvy here from Lidyr Creative and now we are recording episode 2 of the ecommerce show. And were gonna talk about ecommerce tricks and tips and whatever we can do as web designers to help you ecommerce businesses with your ecommerce business because we see so many of them in and out of here and um help them with their websites, help them get more customers and we just wanna share the love with you guys as well. So were gonna go over some things, um some tips that we have, some news in the ecommerce world and were also gonna go over some of our most popular…

  • Marketing Your New Online Store: Digital Marketing 101
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    Marketing Your New Online Store: Digital Marketing 101

    – [Alison] Hello everybody, and welcome to “Marketing Your New Online Store.” If you’re just launching your online storefront, I’m sure you’re chomping at the bit to start making sales, and we’re going to talk about the various ways you can use digital marketing to do just that. In today’s webinar, we’ll start by meeting our digital marketing experts. Then we’ll quickly go over each marketing channel so you’ll have a foundational understanding of what we mean when we refer to things like SEO, PPC feeds, and then each specialist will share tips for using each channel effectively. And last but not least, we’ll answer your questions. So go ahead…

  • CS-Cart Online Store Software. Features: SEO
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    CS-Cart Online Store Software. Features: SEO

    Hellow and welcome to a new CS-Cart video tutorial. CS-Cart helps you reach potential customers through popular search engines. Higher search engine ranking means more traffic, more targeted visitors, and more sales. CS-Cart will help you to get to the top with such instruments as the Built-in sitemap generation tool, SEO names configuration, 301 redirects, Rich snippets, and Page meta information editing. Let’s have a closer look at them. First of all, the SEO add-on allows you to have human-like URLs for products and categories. For example, the category page will have this URL instead of this. To tweak the SEO settings go to Add-ons, Manage add-ons, find SEO, and…