• The Internet of Things (IoT): How It’s Changing Customer Relationships
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    The Internet of Things (IoT): How It’s Changing Customer Relationships

    Remember the 1999 Disney Channel Original Movie, Smart House? In case you missed it, 13-year-old Ben Cooper enters a competition to win a Smart House after the death of his mother leaves the family unable to keep up with the household chores. Women, we have to do everything. Am I right? Pat, the home’s personal assistant, does it all, from ordering groceries to adjusting the lights. Everything is great until Pat becomes so overbearing that she locks Ben and his family inside the house, believing the outside world is too dangerous. Back in 1999, Smart House seemed so far-fetched and futuristic that Google actually classified the movie as Comedy/Science Fiction.…

  • How to change my business address & information on Google? | Search for Beginners Ep 11
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    How to change my business address & information on Google? | Search for Beginners Ep 11

    Let’s talk about how you can change your Google Maps information in Search. If you own a store or a business with a physical address where you seek customers, you can claim the listing on Google My Business. Google My Business is a free tool that helps you manage how your local business appears on Google Maps or Search. If your business serves customers at a particular location or within a designated service area, Google My Business helps people find you. Google My Business is useful for maintaining accurate information about your business in Google Search, for interacting with your customers, and for attracting new customers. Verified businesses on Google…

  • How to optimise Shopify?
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    How to optimise Shopify?

    – So, Shopify is one of the biggest e-commerce platforms globally, where a bunch of store owners get to sell their products both online and offline. However, out of the box, it can actually be quite tricky to optimize from an SEO point of view. Namely, because you don’t have access to the server, can’t change the robots file, and you’re stuck with the out of the box XML site map that puts everything into it. So, in this video, we’re going to demonstrate how you can successfully optimize your Shopify store to generate more traffic in the long run and increase those sales. (upbeat music) In particular, we’re gonna…

  • How to Design A Beautiful Homepage That Ranks on Google – The Non-Designer’s Guide
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    How to Design A Beautiful Homepage That Ranks on Google – The Non-Designer’s Guide

    – How do you make your homepage more SEO friendly? You know that hey, for a lot of key words, content pages tend to do better, but does that mean that your homepage can’t rank for anything? Of course not. Hey everyone, I’m Neil Patel, and today I’m going to teach you how to design a beautiful home page that ranks on Google. (bright music) Before we get started, make sure you subscribe to this channel, and if you’re on YouTube, click the alert notification. Look, home page SEO is very similar to optimizing your other pages, but just skipping over your home page is going to be a big…

  • Lunch & Learn | FEB 2018 | Optimizing Website for Voice Search & Position 0 | Kent Lewis
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    Lunch & Learn | FEB 2018 | Optimizing Website for Voice Search & Position 0 | Kent Lewis

    today we’re talking about voice search and position zero and a little bit about myself I am the founder of anvil media back in 2000 I created what is now known as a measurable marketing agency, thank you all for joining us today we’re going to leverage some of the insights the team has brought to the world of voice search and optimization for position zero a little bit more context about me I am an adjunct professor of Portland State around the same problem that I found Anvil. I started teaching there and I currently teach a search engine marketing workshop once a year I also am the co-founder…

  • What to Expect in Your First Xugar Meeting! – Web Design and Product Development
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    What to Expect in Your First Xugar Meeting! – Web Design and Product Development

    Hi, my name’s Andrew. Thanks for taking the time to meet with us. We’re really looking forward to talking with you about your business’s new online presence, but there’s a few things you’ve got to know before your first Xugar meeting. In the meeting you’ll chat with one of our digital growth experts, and we’ll get to know a bit more about you and your business. More specifically, your products and services, your industry, your audience, users and niche, your competitors, and most importantly, establish the foundations of your brand new app or website. By defining your users and the purpose of your product, our experts can begin to conceptualise…

  • Ask Yoast: how many words should you write for a product page?
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    Ask Yoast: how many words should you write for a product page?

    Hello. Felisza Nichols emailed us at [email protected] asking about having the text length that is required for specific pages. Our SEO plug-in normally asks you to create 300 words per page, but she says, “I have a clothing store and it’s difficult to write 300 words about a pair of pants.” That’s something I couldn’t kind of relate to, especially if you sell 100 different types of pants. The funny thing is on a store that 300 words length is probably quite a bit. The question is, A – should you have that much text on the page, or is there a lot of other content on the page that…

  • 8 Things To Master in SEO – Do You Know Them?
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    8 Things To Master in SEO – Do You Know Them?

    – People really overthink and over-complicate SEO. But if I had to break it down to the bare minimum essentials that you need to master in order to get SEO, it wouldn’t be a lot. Hi, everyone, I’m Neil Patel. And today I’m going to break down eight things to master in SEO. Do you know them? (upbeat music) Before we get started, make sure you subscribe to this channel. And if you’re on YouTube, click the alert notification. The first thing I want you to master is studying search results and competitors. Who’s ranking? How many back links do they have? What kind of back links? Where can you…

  • Why LocalSphere ?
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    Why LocalSphere ?

    Here is one thing we noticed: people love local companies. But when they search the web or try to interact with them… well, they’re not here! Almost only big companies draw their attention and meet their expectations. are ready to engage online It’s not easy for small and medium businesses to keep up with the digital revolution! Getting the word out and attracting customers used to be a lot easier, but now there is so much to do to stay on top of things! Website, mobile app, social media, online reputation, listing management, … The list doesn’t seem to end! Keeping up will all these new technologies might seem/is indeed…